Have you ever wondered why your company carries out consumer testing the way it does?
Are you aware of the current issues facing consumer testing? Are there newer approaches or methodologies which your company may benefit from?
Or do you simply want to update your own knowledge?
This 4 day course introduces participants to factors affecting consumer acceptance of food and the application of techniques used to understand them.
The course provides an update on current approaches and techniques related to consumer testing and will be of value to anyone involved in devising product testing studies or who has an interest in consumer acceptance of their company’s products.
By the end of this course you will be able to:
Areas covered on this course will include:
AgriFood Training Partnership
The University of Reading
PO Box 226, Whiteknights
Reading RG6 6AP
T. +44 (0)330 333 4530