This course focuses on managing the food product development process. The concept of food product development is recognised as being vital to the economic success of food industry companies and is reflected in the constantly changing product offerings of food retailers and food services.
Food product development is a strategic activity by which food industry companies survive in the long term, as they strive to constantly identify innovations to meet current and future demands of consumers. This may refer to successful development of new food products, to the process of manufacturing or packaging design, to delivery innovation.
Food product development has become the key strategic focus for successful food industry companies and this course examines the principles and practices of managing the process of food product development, introducing the stages involved from design to factory scale up and product launch.
By the end of this course participants will be able to:
Areas covered on this course will include:
AgriFood Training Partnership
The University of Reading
PO Box 226, Whiteknights
Reading RG6 6AP
T. +44 (0)330 333 4530